Interested in SplashMaker?
Are you a business interested in realizing more sales and ROI from your ABM efforts? If so, check out SplashMaker. Find out more here: https://splashmetrics.io/splashmaker/
7
09, 2021
7
09, 2021
SplashMaker can set your agency apart
Whether you're a marketing/sales agency or Fractional-CMO firm tasked with helping your client businesses realize more revenue and ROI from their ABM efforts - the smartest thing you can do for them is to get them smarter content. Why? Because Buyers demand it. Watch our 4-minute video to clearly see how SplashMaker, the world's first [...]
11
08, 2021
Can PDFs be fully personalized to each and every Buyer? Absolutely!
This eBook is NOT your average PDF. It was dynamically generated - on the fly - from our new SplashMaker+SmartDoc Theme product. What does that mean? First, this particular SplashMaker+SmartDoc package has 4 completely different versions of this eBook for different audiences. Each version is fully responsive with personalized content that is dynamically served up [...]
29
07, 2021
SplashMaker – The World’s First SmartContent Engine For WordPress
We're very excited to announce our latest breakthrough innovation for more intelligent content-driven Buyer Journeys! Say hello to SplashMaker - The World's First Smart Content Engine For WordPress! For about the same cost you typically put into a Buyer-facing PDF (30-year-old technology that is static, impersonal, and non-mobile-friendly) - you can now [...]
21
10, 2020
Driving the B2B Sales Conversation…The Smart Way
What are your B2B Buyers looking for in the later-stage marketing/sales conversation? This... 62% of B2B Buyers count digital content as their most-desired channel. And they see it as so effective that they can finalize a purchase decision based on that digital content alone. 2020 B2B Buyer Preferences Study Content Marketing Institute Your Buyers are [...]
10
09, 2020
Automating B2B Strategy at Enterprise Scale
We're Solving a Huge Problem For B2B marketing and sales, statistics show that starting your efforts with a documented Buyer Journey strategy can increase conversions by up to 6X (Altimeter). But historically this has been a very arduous, manual process via antiquated tools that not only take a tremendous amount of time, but also make [...]
7
04, 2020
Helping Businesses Deal With the Massive Shift to Digital
The info below from Demand Gen Report's 2020 Content Preferences Study is why we are offering our free Buyer Journey Flow Planner to help businesses deliver on this clear demand at this critical time: During a time of “social distancing,” where in-person engagement and education is being replaced with digital alternatives, content has become an [...]
3
03, 2020
How B2B Marketing and Sales Have Changed
I came across a great blog post (and asset) by Seismic regarding how B2B buying has changed. Here are some highlights that you should be thinking about and, more importantly, planning for: Sales used to own the sales cycle. No more. Buyers have grabbed control. Gartner says that they get 57% of the information they [...]
15
02, 2020
3 Critical Considerations
When strategically planning your B2B content marketing initiatives there are many tactical considerations necessary to inform your marketing, sales, and content teams as they execute the plan. And these aspects are obviously important. However, if you truly want these efforts to deliver optimal sales and ROI, what needs to be at the heart of all [...]
28
01, 2020
What are you leaving on the table?
Take a look at the stats in this image to get a sense of the value that Splashmetrics can provide your business. As is clear, virtually all B2B businesses now recognize the critical value of content to the bottom line...to the point that we now deem it a BUSINESS ASSET - no longer just a [...]